The Most Exciting Upcoming Products In Running Tech: 2018

Amanda Casanova

Running doesn’t require much— a pair of shoes, maybe a watch and some shorts, but runners also love their gear, and there’s some high-tech gear out there for runners to take their workouts to the next level.

We’ve rounded up 10 products that offer runners a little more guidance, insight and yeah, some fun too.

Firefly by MAS

We know there are a range of safety lights and reflective gear on the market for runners, but Firefly by MAS is a fully integrated lighting system that will keep you safe and seen on the roads.

Firefly active wear clothing has embedded LEDs in the clothing. The LEDs can be set to flash in patterns. The clothing is marketed to all kinds of uses— in the industrial workplace, such as for construction workers, and even fashion clothes, such as dresses that can be lit up to make a statement.

For runners, however, Firefly clothes is a great option. The company says the gear stays lit for up to four hours and is rechargeable. It’s machine washable and works in any weather.


AfterShokz Trekz Air


Another piece of gear meant for safety are the AfterShokz Trekz Air. They’re headphones that work through bone conduction technology, which means your tunes are delivered through your cheekbones and your ears stay open to listen to the world around you.

The Trekz Air are built with titanium and are 20 percent lighter than the previous model. These headphones are wireless and boast a wraparound style.

Audio features a wide range and a deep bass. The battery lasts up to six hours.

The Trekz Air costs $179.95.

Altra Torin IQ

The Altra Torin IQ is a smart shoe that boasts live feedback on your foot strike, cadence, impact rate and contact time.

It all works via the Torin’s footbed sensors, which deliver all the feedback to you so you get immediate coaching on how to, for example, improve your posture and form. Altra has dubbed its technology IQ.

In Altra’s known style, the shoe has its trademark FootShape™ toe box to allow your toes to splay naturally with plenty of room. It’s a road shoe with plenty of cushioning for a smooth ride.

The Torin IQ costs $220.


Vi AI Personal Trainer Headphones 

Many apps these days can give you premium coaching while you run, but the Vi AI Personal Trainer Headphones will give you a few more metrics, such as your heart rate and rotational motion. Biosensors also track elevation.

The coaching is also included in the purchase of the headphones, so you’re not paying a monthly or annual service to get coaching. That coaching also includes custom training plans for weight loss, a walk to run program, 5K, 10K, and half marathon races.

The wireless headphones are sweat and water-resistant. The battery lasts between six to eight hours.

The AI headphones cost $199.

Peloton Tread

We had to include Peloton’s newest product, which is expected to start shipping in the fall. From the makers of the Peloton comes the Peloton Tread, a treadmill that will bring you cardio and strength workouts from top instructors in New York City.

Classes, which are viewed on the Tread’s 32-inch touchscreen, range in length and will include total body and floor workouts and of course, running and walking workouts.

The Tread will have a 6’ by 2.7’ footprint and speeds up to 12.5 mph.

The Peloton Tread costs $3,995 and starts shipping in the fall.

Garmin 645

The Garmin 645 will download up to 500 songs directly on the watch so you can leave the phone behind when you run. And like the premium Garmin watch models, the 645 will provide metrics such as heart rate, ground contact time, stride length and vertical ratio.

It will have a 1.2-inch diameter screen and will last up to five hours in GPS mode with music.

 The Garmin 645 costs $499.99 and is expected to start shipping in the next few months.


UnderArmour Hovr Phantom and Hovr Sonic









Releasing in February, Under Armour’s Hovr Sonic and Hovr Phantom are other smart shoes in the running gear market. These shoes will provide metrics, such as distance, cadence, stride length and even shoe lifespan. It can all be pushed to the Map My Run app for an extra $1.

Both shoes will have Under Armour’s Hovr technology, which is its midsole cushioning. The daily trainers will offer a snug, but breathable fit.

The Hovr Sonic will cost $110 and the Hovr Phantom will cost $140.


HealBe GoBe 2

The HealBe GoBe 2 isn’t directly related to running, but it’s a neat device that will keep you on top of what goes into your fuel reserves.

The device tracks your calorie intake, protein, fat and carbohydrate intake, and hydration levels. How does it do it?

About 15 to 20 minutes after you eat, glucose levels in your blood begin to rise. The GoBe 2 detects those rising levels and calculates the calories you’ve consumed. The device’s FLOW™ Technology uses readings from a sensor with high and low frequency signals that are sent through your tissue to determine fluid volume. From that, the device can also “see” changing glucose concentrations.

A calculation of calories consumed from a meal usually takes about 2.5 hours to register with your device.

The device’s battery lasts up to 2 days.

The HealBe GoBe 2 costs $199.


Suunto 3 Fitness

Suunto’s 3 Fitness watch has the usual hallmarks of a top-tier fitness watch. It measures your heart rate and has a heart-based fitness indicator to tell you where your fitness level is. There’s sleep and step tracking, but what sets the Suunto 3 apart is its built-in training feature.

The watch automatically creates a seven-day training plan for you using your fitness level and exercise history. If you miss a day of the plan or knock out more than one workout in a day, the watch automatically adapts the training plan.

During training, there’s real-time guidance to help you hit your pace and goals.

The watch can track running, cycling, swimming, gym training and more. It is water resistant to 30 meters.

The Suunto 3 releases this spring.


Athletes Insight Legend: Stealth Edition Sunglasses

We’re following up on our hit, award-winning Athletes Insight performance sunglasses and releasing the Legend: Stealth Edition pair. Like the previous model, the sunglasses have an adjustable nosepiece so you can get that perfect, comfortable no-slip fit. And just like the originals, offer a UV400 protection. In this version, the sunglasses get lighter, tougher, are polarized, and have a premium matte finish. Best of all, the lenses are ultra clear.

The original version won Runner Click’s Best Running Sunglasses award.

The Stealth Edition sunglasses are available NOW.


Athletes Insight™